Callers Beware
By Theodore Fischer
October/November 2006
Hispanics spend nearly 1,000 minutes a month on their cell phones—50 percent more than non-Hispanic whites. Knowing that, cell-phone carriers offer bells, whistles, and deals that include bilingual service, prepaid phone cards for Mexico, and Spanish song and ring-tone downloads. The intense marketing makes it essential to shop carefully.
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Request materials—including a contract and a final agreement—in your own language. |
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Beware of those ads for free phones, which could lock you into a one- or two-year contract. |
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Check out international rates. For monthly plans, find out the number of minutes, countries included, and definition of “roaming,” which can cost more. |
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With limited-time offers, ask about the after-promotion rate to be sure it’s still a good deal. |
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