Are You DTV-Ready?
by Fresia Rodríguez Cadavid
December 2007/January 2008
You turn on your television and find a blank screen. That’s what could happen on February 17, 2009, to people who depend on analog broadcasting—TVs using outside antennas or “rabbit ears” or lacking a cable or satellite connection. On that date, analog broadcasting will end and only digital service (DTV) will remain. While DTV has its benefits, namely enhanced picture and sound quality and additional channels, it could prove costly: analog TV owners who don’t replace their sets will have to buy converter boxes if they want to continue receiving programming.
So, beginning January 1, 2008, the digital TV converter box coupon program will be there to help. Administered by the federal government, the program will provide coupons worth $40 each toward the purchase of up to two converter boxes. The boxes will be available for $50 to $70 from electronics stores and online retailers. All U.S. households will be eligible to request up to two coupons via the Internet, phone, or mail until March 31, 2009. Coupons expire 90 days after they’re issued and, once expired, cannot be replaced.
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